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GABRIELLA LOJACONO

GABRIELLA LOJACONO
Associate Professor
Department of Management and Technology

Courses a.y. 2022/2023

10362 CORPORATE STRATEGY
10842 INNOVATING IN THE GLOBAL LANDSCAPE
11277 GO TO MARKET
11462 ORCHESTRATING A GLOBAL LUXURY BRAND
11465 MERCHANDISING AND PRICING
11558 VALUE CREATION IN LUXURY MARKETS
11882 MANAGING THE MULTINATIONAL CORPORATION
11943 ENTREPRENEURSHIP, INNOVATION & BUSINESS EXCELLENCE: STUDY TOUR IN ITALY
11968 MANAGING GROWTH AND EVALUATION PERFORMANCE
11969 APPROACHING CUSTOMERS WITH LUXURY SERVICES
11970 CRAFTING BRANDS THROUGH ARTS AND CULTURE
11971 STRATEGIC DIAGNOSIS AND EXTERNAL ENVIRONMENT
11972 NEW FRONTIERS & LOOKING AHEAD
12038 MADE IN ITALY WEEK
20521 MANAGERIAL ISSUES IN MADE IN ITALY INDUSTRIES
20539 MANAGING THE MULTINATIONAL CORPORATION
20671 LUXURY COMPANIES IN THE GLOBAL LANDSCAPE
20844 DESIGN THINKING AND BUSINESS INNOVATION
30392 LUXURY MANAGEMENT

Courses previous a.y.

Working papers

Gabriella Lojacono and Nicola Misani
Strategie di internazionalizzazione, commitment e performance delle imprese lombarde
SDA Bocconi School of Management & Confindustria Lombardia, luglio 2017

Gabriella Lojacono, Nicola Misani and
Offshore Activities: Choice between Equity vs Non-Equity Alliances
Accepted for presentation in a competitive session, Academy of International Business, in Vancouver, 2014

Gabriella Lojacono and Nicola Misani
Control Decisions of Offshored Activities: Drivers of Non-Equity Alliances
Accepted for presentation in a competitive session, Academy of International Business, in Washington, DC., 2012

Gabriella Lojacono and Olga Annushkina
Exploring processes and Capabilities in Offshoring Intermediation
Workshop on Organizational Design Perspectives on Offshoring, 27-28 October, Copenhagen Business School, 2011

Gabriella Lojacono and Olga Annushkina
The Role of International Trade Intermediaries in a Global Context: The Case of Small Household Appliances
Competitive Session - Track 10. Outsourcing, Offshoring and Supply Management, Academy of International Business, San Diego, 2009

Selected Publications

Gabriella Lojacono
Il mondo del lusso non è più lo stesso (ed è meglio così)
ECONOMIA & MANAGEMENT, 2020

Lojacono, Gabriella; Misani, Nicola; Tallman, Stephen
Offshoring, local market entry, and the strategic context of cross-border alliances: the impact on the governance mode
INTERNATIONAL BUSINESS REVIEW, 2017

Lojacono, Gabriella; Venzin, Markus
Organizing export strategies
Orchestration of the global network organization, 2014

Lojacono, Gabriella; A. Catalani; A. Bruno
Il contract: un modello di internazionalizzazione per l'arredamento
ECONOMIA & MANAGEMENT, 2012


Lojacono, Gabriella; Guerini N.
Private Equity e gruppi multibrand nel sistema arredamento
ECONOMIA & MANAGEMENT, 2008

Ravasi, Davide; Lojacono, Gabriella
Managing design and designers for strategic renewal
LONG RANGE PLANNING, 2005


Lojacono, Gabriella; Zaccai G.
The evolution of the design-inspired enterprise
MIT SLOAN MANAGEMENT REVIEW, 2004