20331 - CORPORATE SOCIAL RESPONSIBILITY
CLMG - M - IM - MM - AFC - CLAPI - CLEFIN-FINANCE - CLELI - ACME - DES-ESS - EMIT
Course taught in English
Go to class group/s: 31
The long-term success of a firm and its capacity to generate sustainable wealth over time, and hence its long-term value, depend on the quality of its relationships with different stakeholders. In more detail, a company develops its activities through a stakeholder network, which affects and is affected by corporate behavior. Therefore, the concepts of sustainability and corporate social responsibility (CSR) are becoming more and more crucial. CSR could be defined exactly as innovation for sustainability, that is, innovation for the sustainable development of a firm and, more in general, for the socio-economic system in which a business operates. Thus, the CSR concept has a strategic value that should lead to rethink nature, purposes and behavior of companies. The Course aims at defining the CSR concept and identifying its implications for the business management in terms of:
- sustainability of value creation processes;
- identification and engagement, also through focused communication activities, of different stakeholder groups;
- impact on corporate economic, social and environmental policies;
- new managerial solutions and new corporate performance evaluation and reporting methodologies capable of integrating traditional financial measures.
The purpose of the Course is to build a new vision of business, management and managerial tools according to a sustainability- and responsibility-oriented approach, based on a stakeholder framework.
The Course adopts an international perspective, qualified managers and experts are involved and interactive teaching methodologies (case studies and team work) are used.
- Overview focused on the concepts of sustainability, corporate social responsibility and accountability
- The global (e.g., UN Agencies, OECD, World Bank etc.), European and Italian framework
- Business and corporate social responsibility: sustainable value creation processes
- The need for new strategic approaches to address society expectations
- Stakeholder mapping and stakeholder engagement: innovative forms of collaboration supporting the stakeholder network sustainability
- CSR and managerial tools: an overall assessment
- Corporate performance measurement: social, environmental and sustainability performance evaluation and reporting
- From the triple bottom line to a multi-stakeholder approach
Attending studentsWritten exam. The assessment takes into account class participation.
Non attending students
Readings, case studies and further materials are made available by the professors during the course.
Non attending students
Perrini, F., Tencati, A. (Eds.), 2012, Selected Readings, Milan,EGEA.