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Course 2011-2012 a.y.

30215 - INTERNATIONAL BUSINESS AND MANAGEMENT


CLEAM - CLEF - CLEACC - BESS-CLES - BIEMF
Department of Management and Technology

Course taught in English


Go to class group/s: 31

CLEAM (6 credits - II sem. - OP  |  SECS-P/07) - CLEF (6 credits - II sem. - OP  |  SECS-P/07) - CLEACC (6 credits - II sem. - OP  |  SECS-P/07) - BESS-CLES (6 credits - II sem. - OP  |  SECS-P/07) - BIEMF (6 credits - II sem. - OP  |  SECS-P/07)
Course Director:
ELISABETTA MARAFIOTI

Classes: 31 (II sem.)
Instructors:
Class 31: ELISABETTA MARAFIOTI


Course Objectives

The course aims at bringing the students closer to the problems that affect the internationalization process of the firms. The students are able to deal with the phases, the critical points, the difficulties, and the conceptual tools which characterize the geographic expansion of the firm beyond the national boundaries, and the decision about locating part of its activities in foreign markets.

The course is focused on the theories and models which describe the forces affecting positively and negatively the internationalization process. By adopting a value chain perspective, the course describes the factors that enhance or inhibits the geographic stretching of the different activities.   


Course Content Summary
  • The internationalization of economic activities
  • Internationalization: economics and management theories
  • Globalization and localization forces: nation, industry and firm level
  • International strategies towards output and input markets: assessing countries' attractiveness and country risk
  • Entry strategies
  • The internationalization process
  • The internationalization of goods
  • The internationalization of the value chain (R&D, manufacturing, sales and distribution)
  • The social responsibility of the global firm

Detailed Description of Assessment Methods
Written exam.

Textbooks
Attending students
  • Textbook as indicated in detailed syllabus
  • Selected readings and cases.

Non Attending students

  • P. LASSERRE, Global Strategic Management, Palgrave, 2 ed.   
  • P.J. BUCKLEY, P.N. GHAURI, The Internationalization of the Firm: A Reader, Thomson, 2nd ed. 
  • Selected readings and cases (contact the instructors).
 

Prerequisites

Students attending this course are expected to already know the framework, the basic terminology and the essential tools of management.

Last change 15/04/2011 11:21