Insegnamento a.a. 2019-2020

• Intellectual toolkit
• The creative sector
• The cultural sector
• Emerging technologies

• Identify the legal issues related to the exploitation of IP rights in the cultural and creative industries.

• Apply IP knowledge to the legal issues that are encountered in the cultural and creative industries.

• Face-to-face lectures
• Guest speaker's talks (in class or in distance)
• Interactive class activities (role playing, business game, simulation, online forum, instant polls)

For each sections guest speakers are invited.

The grades for attending students is made up as follows:

• Individual Essay (50%) - the individual essay consists in a written essay in which students demonstrate the ability to deal with their own understanding of important/controversial topics, trends or rules related to IP law. Detailed guidelines on the individual essay and on its evaluation are provided at the beginning of the course. If students fail the essay, they have to re-write it. All the essays must be handed by email 5 days before the written exam.
• Final (written) exam (50%) - students are required to answer one question out of three, in 60 minutes, based on the instructors’ slides and the reading list. The exam questions put students into a fictitious management scenario, requiring them to identify relevant IP issues treated in the course, specify their consequences at strategy level, and to properly define and argument the relevance of those legal issues within the strategic decision-making process. If students fail the written exam, they have to re-sit. No oral integration is allowed.

All evaluations must be sufficient (grade ≥ 18).

The grades for attending students is made up as follows:

• Individual Essay (50%) - the individual essay consists in a written essay in which students demonstrate the ability to deal with their own understanding of important/controversial topics, trends or rules related to IP law. Detailed guidelines on the individual essay and on its evaluation are provided at the beginning of the course. If students fail the essay, they have to re-write it. All the essays must be handed by email 5 days before the written exam.
• Final (written) exam AND a multiple-choice test (50%) - students are required to answer one question out of three, in 60 minutes, based on the instructors’ slides and the reading list. The exam questions put students into a fictitious management scenario, requiring them to identify relevant IP issues treated in the course, specify their consequences at strategy level, and to properly define and argument the relevance of those legal issues within the strategic decision-making process. If students fail the written exam, they have to re-sit. No oral integration is allowed. The multiple-choice test consists of 20 closed questions. It is designed to assess your ability to remember basic and foundational pieces of knowledge related to this course.

Slides and study materials are made available through the University platform selected at the beginning of the course.