20499 - RETAIL BANK MANAGEMENT
CLMG - M - IM - MM - AFC - CLAPI - CLEFIN-FINANCE - CLELI - ACME - DES-ESS - EMIT
Course taught in English
Supported by Banca Medionalum
Go to class group/s: 31
The aim of the course is to provide an adequate representation of the actions, tools, and the critical factors needed to create and protect value in the retail bank.
During the course, we will also approach the main changes accruing in the market, both endogenous (regulation, market integration, competition, decline in interest rates, etc.), and exogenous (the digital revolution and the fintech phenomena, demographic trends, etc.) which have been shaping the industry for some time.
The setting of the course is interdisciplinary, to take account of the different profiles relevant to manage the bank as a business services. Given that the course is focused on providing professional knowledge and effective tools. In pursuing these goals, we assume a dual perspective of analysis, namely:
- Those working within retail banks, and
- Those who, for various reasons, are called to collaborate with retail banks as external partners (consultants, technology vendors, and others).
In order to propose a close link between theory and practice, exposure to fundamental theoretical concepts will be supported by examples and business cases thanks to the presence of professionals from different institutions, such as banks (domestic and foreign), consulting firms and supervisory authorities (Bank of Italy and Consob). Each of them will bring their own particular perspective to the course.
The course aims to achieve three levels of cognitive objectives:
1. Understanding the retail banking business in order to:
- Define the main scope and content.
- Recognize its core aspects relevant to the market and its development.
- Outline the competition (incumbents versus fintech companies).
- Outline market trends in Europe and other foreign markets.
2. Understanding how to manage a retail bank business effectively so as to:
- Explore how the bank business models work.
- Define its balance (economic and financial).
- Outline the organization dimension and the main management levers.
- Define and understand the regulatory framework at both national and international level.
- Understand the impact of the digital economy in the retail banking business.
- Assess the evolution in the consumption of banking and financial services and its impacts over the business model.
For students attending:
- The exam is oral. The contents refer to the textbook and the material made available on the course website (teaching notes, lectures and slides), in addition to the evidence from the guest speakers, which will be an integral part of the course and therefore the final exam.
- oral exam (50%)
- work project (30%)
- class participation (20%).
For those not attending:
- The exam is oral. The contents refer to the textbook and the material made available on the course website (teaching notes and slides).
- A. Omarini, 2015, Retail Banking. Business Transformation and Competitive Strategies for the Future, Palgrave MacMillan
- A set of articles and teaching notes available on the course website.